ALTURA ON BAYSHORE
 

SALES TECHNOLOGY

DONE AND TIMED PERFECTLY

 
 

GENIUS OR LUCK?

EITHER WAY ALTURA IS WINNING

 

When Ronto Group engaged us to handle the imaging and animation of Altura on Bayshore they didn’t know what was coming in 2020 – none of us did. But the timing coincided with us developing a new line of technology that provides buyers a fresh way to explore projects interactively from anywhere, on almost any device. It turns out, by luck or smarts, the timing could not have been better. Altura got all of the design, marketing, imaging and virtual reality we create put into one extremely convenient web based module that can run remotely on almost any device without the need for 3D goggles.... and we rolled it out just as COVID-19 became a big deal.

We call it “EXPLORE”, and it’s changing the face of how buyers interact with pre-construction, off the plan real estate.

 
Altura on Bayshore rooftop pool
 
Photomontage shot from over the bay
Altura on Bayshore social room
 
 
4 INTERACTIVE EXPLORE MODULES
 

I’ll bet you think that the only challenging part of our business is making awesome images, which is a big one, but another key goal is getting our work utilized effectively. Recently we saw touchscreen and in-house virtual reality presentations as a “hot item”, but they come with their own, very special, can of worms. Nobody wants to put on 3D goggles, buy a lot of special hardware, or restrict their audience – and gimmicks never go down well. We're in the business of impressing people with new real estate, not technology.

When we came up with EXPLORE we set some simple parameters; it has to work on everything + everywhere, it must be so easy a chimp could use it, and that all a broker or developer needs is just one line of code to put into their website, email, and touchscreen displays. Below are the four key plans for Altura on Bayshore. Take a look, EXPLORE, and see how they keep buyers engaged even through a lockdown.

 
 
Residence 1 interactive tour
 
EXPLORE RESIDENCE 1
 

3 Bedrooms | Den | 3.5 Baths | 10' ceilings
Private elevator foyer
3252 sqf

Residence 2 interactive tour
 
EXPLORE RESIDENCE 2
 
2 Bedrooms | Den | 3 Baths | 10' ceilings
Private elevator foyer
2403 sqf
 
Residence 3 interactive tour
 
EXPLORE RESIDENCE 3
 

3 Bedrooms | 3.5 Baths | 10' ceilings
Private elevator foyer
2673 sqf

Residence 4 interactive tour
 
EXPLORE RESIDENCE 4
 

3 Bedrooms | 3.5 Baths | 10' ceilings
Private elevator foyer
2963 sqf

 
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WORKS ON ALL DEVICES
 
All the "heavy lifting" is done by our computers, so even an older iPhone can use EXPLORE.
 
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INTEGRATES INTO BROKER WEBSITES
 
We handle the hosting and anything else needed in our fee, for the duration of the project, and regardless of where you use it. Any broker can easily implement it into their own website, should you allow it.
 
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WATCH THE "EXPLORE" VIDEO
 
Here's a short video that explains the basics –  Click here
 
 

AN INCREDIBLE DEPTH OF

3D RENDERINGS AND VIDEO

 

Our production model has always been one of building in-depth scenes, with renderings and video being a by-product of a perfect virtual environment. On one of my visits to Dubai I was fortunate to be around when a client explained the difference between us and the other companies:

"With Archiform 3D it is like I pay once to get a tour of a property, I can look everywhere, take my time, and really understand the plan. The other companies take me in with a blindfold, point me in one direction, and charge me a fee every time they lift the blindfold"....... I really wish I came up with that one myself!

We created many aspects of Altura, delivering more renderings and video than most property developers would get in a decade, let alone on just one project, and all for the same flat fee.

 
 
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ALTURA MAIN VIDEO
 
 
A tour through the key areas of Altura, including the common areas, rooftop pool, and a glimpse of some residence interiors.
 
 
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RESIDENCE 1 VIDEO
 
 
An end residence with three bedrooms, a den, or optional fourth bedroom. We captured the views and wrapped them around the model, so each scene is true to life.
 
 
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RESIDENCE 2 VIDEO
 
 
This residence has two bedrooms and a den. We created a detailed glass division between the living area and den to give some separation without losing any natural light or breezes.
 
 
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RESIDENCE 3 VIDEO
 
 
We created a feature wood wall in the living room of this three bedroom + den plan. The views are directly out to the bay.
 
 
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RESIDENCE 4 VIDEO
 
 
This three bedroom end residence has an expansive living area that we visually broke up with a large ceiling panel.
 
 
BLENDING REALITY WITH VIRTUAL
 
We make a point of going to every job site, walking over it, and checking out the local attractions. How can you do a project if you haven’t actually been there? We bring our drone, map out everything, take some pictures and a lot of video. In fact, we normally spend 2-4 days capturing sunrises, sunsets, and panoramic views, so we know the project intimately and have a wealth of shots to work from. We even put the new building into drone video footage.
 
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IT'S TIME TO UPGRADE YOUR PROJECT
 

I believe we've struck upon the best way to present new property. We cut away everything that got in the way of you and your buyer, focusing on what matters - a simple, effective solution that engages people.

As always, Archiform 3D would like to hear what you think.

Steve Bell

 
VISIT ARCHIFORM 3D
 
 
Steve Bell, CEO Archiform 3D
 
STEPHEN BELL

Steve, an Australian, has been doing this stuff since before most people knew it could be done. His background in architecture assists in getting partially conceived projects to the market quickly.

 
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Randi Miller, Archiform 3D
 
RANDI MILLER

With an eye for layout Randi brings each project to life with designs that compliment style, location and demographic. Randi is also in charge of how we approach the evolving field of social media.

 
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View the Archiform 3D show reel
 
SHOWREEL

Check out our latest demo of projects in high-definition. Over 30 years in this field and a steady progression in technology ensures we are always adding or tweaking something new.

 
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About Us
 
Archiform 3D has assisted in billions of dollars in off the plan real estate sales for over 30 years.
 
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Contact Us
 
Address :
4100 Island Blvd, Suite CU2, Aventura, FL. USA
Phone Number and Email :
+1 877 285 1049
info@archiform3d.com
 
 
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